Bloguin Media Group · Publishing since 2008
We build the newsrooms of what’s next.
Bloguin grew out of a single fan blog into a network of hundreds of sports sites. Today we run our own publications on Floe, the AI-native publishing platform we built, and we bring it to publishers who want to do more with less.
Introducing
The AI-native publishing platform.
A lightning-fast site, a newsroom dashboard you can run from your phone, and an AI staff that finds, writes, checks, illustrates, shares and ranks your stories. You decide how much it does.
- Commission a researched, sourced story by voice in minutes.
- Every draft fact-checked and quality-reviewed before it reaches you.
- Autopilot that keeps publishing in your voice while you are away.
- Search growth, social posts and live comments built in.
Floe in action: the live homepage builder, then a day in the newsroom: commission a pitch, edit and publish a story, feature it, and see it lead the homepage.
What we do
Everything a modern publisher needs.
We have been bloggers, editors and site owners ourselves. Everything we offer is something we use on our own sites first.
The Floe platform
Our AI-native CMS: the site, the dashboard and the AI newsroom, set to as much or as little automation as you want.
Builds and migrations
We design your site and move you off WordPress, archive and rankings included, then run it for you.
Growth and partnerships
Search growth on every story, network links between partner sites, and sponsored content on trusted publications.
Monetization
Ad partnerships, sponsorships and syndication deals that turn readers into revenue without cluttering the page.
Our sites
Proof, live every day.
Our own publications run on Floe. Every feature is tested here before it reaches anyone else.
Swipe Sports
National opinion and analysis, mobile first, with a team of distinct bylines.
Visit the site
Sports Gossip
Multi-sport news, moved over from WordPress with more than 10,000 archive stories.
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TWolves Blog
Where it all started: a Timberwolves fan site with live scores, game coverage and its own encyclopedia.
Visit the siteOur story
From one blog to a platform.
One fan blog
TWolves Blog launches as a standalone Timberwolves blog.
2008Bloguin is born
Three more NBA blogs join, and Bloguin becomes a network.
200 sites
The network grows to 200 sites covering teams and sports across the country.
The Sports Daily
We launch The Sports Daily, which grows to 3 million monthly views.
Floe
Swipe Sports launches and our sites move to Floe, the AI platform we built.
Let’s build your next newsroom.
Tell us about your site and what you want it to do. We will show you Floe running a live publication and how it would work for yours.
Get in touchAdvertise with us
Reach fans where they read.
Put your brand in front of engaged sports fans across our publications, in placements that fit the page instead of fighting it.
Advertising inquiriesSponsored content
Stories and placements on trusted, established sports sites.
Display and video
Ad units across desktop and mobile, sized to keep pages fast.
Newsletters
Sponsor daily briefs that land in fans’ inboxes every morning.
Social
Campaigns across our sites’ social channels.
Digital media, built by publishers for publishers, since 2008. Home of Floe, the AI-native publishing platform.
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